Knowledge Ridge

Author Profile

Senior Associate Director (Sep 2025 – Present)

Tier 1

Mediasmart, Indonesia

Former Client Engagement & Associate Partner at GroupM Indonesia (2021 – Apr 2025); Indonesia

Contact: +62 NA

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Indonesia’s Digital Ad Inflection Point

Indonesia’s Digital Ad Inflection Point

Indonesia’s digital advertising evolution is shaped by distinct market dynamics and rising demand for measurable ROI, especially in FMCG and …

February 24, 2026