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Green Innovation in India’s Auto Sector

Green Innovation in India’s Auto Sector

August 19, 2025 6 min read Consumer Discretionary
Green Innovation in India’s Auto Sector

Q1. Could you start by giving us a brief overview of your professional background, particularly focusing on your expertise in the industry?

I have over 36 years of leadership experience in the automotive and engineering sectors, and I am a dynamic operations and production management specialist. Strategic planning, sourcing, supply chain, cost reduction, new product development, and quality improvement are just a few of the multifunctional areas I have effectively led. Driving end-to-end operations, creating strong QMS frameworks (ISO/QS/TS), putting TPM into practice, and attaining notable cost savings are all areas in which I specialise. Building agile, process-driven organisations that provide excellent business results and encouraging high-performing teams are two things I'm enthusiastic about.


Q2. How is the push towards SDG-driven responsible production influencing material sourcing and recycling practices in India’s automotive sector?

The automotive industry globally, including in India, faces increasing pressure to adopt sustainable practices due to environmental concerns. The United Nations Sustainable Development Goals (SDGs), particularly SDG 9 (Industry, Innovation and Infrastructure), SDG 12 (Responsible Consumption and Production), and SDG 13 (Climate Action), are key drivers for this shift towards new materials in automotive manufacturing.

SDG 9 encourages innovation and resource efficiency, pushing the automotive sector to explore advanced, sustainable materials for improved vehicle performance and reduced environmental impact. SDG 12 emphasizes the need for sustainable consumption and production patterns, promoting the use of recycled, renewable, and durable materials to minimize waste and conserve natural resources. To reduce greenhouse gas emissions, the industry is being encouraged to adopt lighter and lower-emission materials by SDG 13, which emphasizes the need for immediate climate action.

The Indian automobile sector, which is expanding rapidly while facing significant environmental issues, including air pollution, is greatly impacted by these global sustainability targets. Stricter pollution regulations and incentives for electric cars are two ways the Indian government is aggressively encouraging sustainable habits. Concurrently, consumers are becoming more conscious of the effects on the environment, which is driving up demand for eco-friendly automobiles and materials. India's strong agricultural sector also presents opportunities for utilizing locally sourced bio-based and natural fiber composites.


Q3. Which sustainable materials—lightweight composites, bio-based, or recycled—offer the most promising cost-benefit profile for the Indian automotive industry today?

Several new materials show promise for the Indian automotive sector. The range and fuel economy of electric cars can be increased by using lightweight composites, such as carbon fibre, glass fibre, and natural fibres like hemp and jute. Natural fibre reinforcements and bioplastics are examples of bio-based materials that may be utilized in a variety of interior components and have a smaller carbon footprint. Recycled materials, including plastics and metals from end-of-life vehicles, contribute to resource conservation and waste reduction.

The cost-benefit analysis of these new materials in India reveals that while some, like recycled PET, can be cost-competitive, others, like carbon fiber, are more expensive. Natural fiber composites and some bioplastics have comparable costs to conventional plastics. Availability varies, with steel and conventional plastics being readily available, while the supply chains for bio-based and recycled materials are still in development. Environmental concerns include land-use changes for bio-based materials and the energy intensity of recycling processes.

The Indian automotive industry has started exploring these new materials. Tata Motors is using natural fiber composites, and Mahindra & Mahindra is showing interest in bio-based materials.

The use of recycled plastics is also increasing. However, the implementation of SDGs and the adoption of sustainable materials face challenges. These include the need for innovation in material science and manufacturing (SDG 9), the complexity of transitioning to a circular economy (SDG 12), and the difficulties in rapidly shifting away from carbon-intensive materials (SDG 13).

Indian automakers should make R&D investments, encourage cooperation throughout the value chain, and adopt a design approach that prioritizes circularity to accelerate the adoption of sustainable materials. Legislators ought to create laws that encourage recycling, make infrastructural investments, and raise consumer awareness. Further study is needed to improve the durability and cost of sustainable materials in the Indian context. By addressing these problems and implementing sustainable material innovation, the Indian car sector may increase its competitiveness and contribute to global sustainability goals. 


Q4. If you were an investor looking at companies within the space, what critical question would you pose to their senior management?

Interacting with management through investor calls or meetings may yield invaluable insights that enhance your understanding and confidence, even if examining a company's financial records is a crucial first step.

For the astute Indian investor, the following ten essential questions may help negotiate these pivotal exchanges and help assess the feasibility of investing in a specific company:

Sales Trajectory

Where do you foresee sales trending over the next 12 to 24 months?

For instance, in India's dynamic market, understanding a company's strategy to capitalize on emerging trends like e-commerce or sustainable energy is vital.

Input Costs and Margins

What are the potential risks associated with sourcing raw materials or maintaining service costs?

Cash Utilization

What is the optimal use of the company's cash reserves?

Strategic actions like mergers and acquisitions, share buybacks, or expansion plans may be indicated by the answer to this question. This information might be especially helpful to Indian investors when assessing businesses that are consolidating or in high-growth industries. 

Capital Raising Strategies

How does the company intend to raise capital to fuel future growth?

This question examines the business's growth trajectory and its tactics to enhance its market position. Knowing whether the company's capital-raising efforts align with India's economic policies and growth projections is crucial. 

Competitive Scenario
Who are the emerging competitors in your industry?

Challenges and Mitigation

Which area of the business is currently facing the most significant challenges?

Identifying weaknesses is important, but understanding the management's strategy to address these challenges is even more critical.

Earnings Estimates Alignment

How closely does Wall Street's earnings estimates align with your company's expectations?

This question provides insight into potential earnings
surprises or shortfalls. For Indian investors, understanding how local analyst expectations compare with the company's outlook can be very helpful.

 


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