Knowledge Ridge

Expert Views

Delivering Insights

Our Expert Views content provides the ideal narrative for businesses, subject matter experts, and those interested in the expert network industry's latest trends and talking points. These in-depth perspectives cover various industries, business verticals, sectors, and regions, supporting our global clientele.

Lessons from Gen Z and Millennials
27 Jan 2022

Lessons from Gen Z and Millennials

Stephen_Friedewald

Founder and Chief Consultant (Jul 2016 - Present)

Millennials and Gen Z are reshaping consumer behavior through their tech-savvy, social, and value-driven mindset. They demand intuitive digital experiences, social connection, collaboration, self-service, authenticity, and brand values—trends now influencing all generations.

Rising To The Occasion
18 Jan 2022

Rising To The Occasion

Kartik_Shankar

Global Procurement Director for Packaging

Risk, Innovation, and Sustainability are converging into a unified strategic function. Integrating these disciplines through technology enables organizations to anticipate challenges, foster collaboration, drive purposeful innovation, and gain a lasting competitive advantage.

Artificial Intelligence Innovations In Agriculture
06 Jan 2022

Artificial Intelligence Innovations In Agriculture

Deepak_Pareek

Chief Executive Officer

Artificial Intelligence is revolutionizing agriculture by enhancing productivity, sustainability, and resource efficiency. Global innovators like Inari, Regrow, CropIn, and Microsoft FarmBeats demonstrate AI’s transformative power in addressing food security and climate challenges.

Leveraging Capacity Beyond Scale
04 Jan 2022

Leveraging Capacity Beyond Scale

Sushant_Gaur

Chief Executive Officer (Jan 2019 - Present)

Faced with price-cutting competitors, the company outsmarted the market by expanding to 60+ SKUs, differentiating through customization and printing, leveraging capacity—not scale—to secure market leadership and sustainability.

Chemicals And Plastics - Global Outlook 2021
22 Dec 2021

Chemicals And Plastics - Global Outlook 2021

Paulo_Moretti

Principal

The Chemicals & Plastics industry, severely hit by COVID-19 in 2020, is set to recover by 2021. Asia-Pacific leads global capacity, demand, and growth, driven by strong manufacturing and rising consumption trends.

When Bayer Met Microsoft
16 Dec 2021

When Bayer Met Microsoft

Venky_Ramachandran

Co-founder

Bayer’s partnership with Microsoft marks a new phase in digital agritech—shifting from farmer-led models to data-driven, platform-based collaboration. Focused on portfolio growth, sustainability, and partnerships, Bayer aims to reshape global agriculture.