The Changing Paper Packaging Landscape

Q1. Could you start by giving us a brief overview of your professional background, particularly focusing on your expertise in the industry?

With years of experience as a Project & Engineering Manager in the paper and paperboard manufacturing industry, I’ve been involved in everything from setting up entire plants to installing and commissioning equipment, as well as streamlining operations. My expertise covers Fourdrinier machines, stock preparation units, De-Inking Plants (DIP), film presses, and recycled fiber processing. In addition to machinery setup, I focus on Reliability Engineering, optimizing preventive maintenance (PMO), and using Computerized Maintenance Management Systems (CMMS) to get the most out of equipment. Leading major greenfield projects and equipment overhauls in Egypt has given me practical technical know-how and a strong understanding of both local markets and international equipment standards.

Q2. What structural trends are currently reshaping the paperboard and paper-based packaging industry in Egypt and the broader MENA region?

The paperboard and packaging industry in Egypt and the MENA region is experiencing a structural pivot driven by e-commerce expansion, sustainable packaging regulations, and import substitution policies. Local manufacturers are rapidly transitioning from traditional duplex boards to high-test recycled containerboard, testliner, and fluting with barrier coatings to replace single-use …