Knowledge Ridge

Expert Views

Delivering Insights

Our Expert Views content provides the ideal narrative for businesses, subject matter experts, and those interested in the expert network industry's latest trends and talking points. These in-depth perspectives cover various industries, business verticals, sectors, and regions, supporting our global clientele.

Indian Apparel Retail Poised For Ascendancy Amidst Economic Revival
08 Aug 2022

Indian Apparel Retail Poised For Ascendancy Amidst Economic Revival

Gunjan_Verma

Assistant Vice President & Head- External Brands- Reliance Trends (Dec 2011 - Present)

Indian apparel retail is booming—set to hit $108B by 2026. Post-pandemic revenge shopping, D2C growth, global brand acquisitions, and a brick-and-mortar comeback are fueling this rise. Discover how India is becoming the world’s 3rd largest apparel market.

TikTok Opens A New Era For Retail
05 Aug 2022

TikTok Opens A New Era For Retail

Brittain_Ladd

Chief Operations Officer

TikTok is no longer just entertainment—it’s a commerce powerhouse. From missed acquisitions by Walmart and Microsoft to ByteDance’s $300B empire, discover how TikTok is reshaping e-commerce, social networks, and the future of brand engagement.

Knowledge Is The New Currency, And It Can Buy Anyone A New Future
27 Jul 2022

Knowledge Is The New Currency, And It Can Buy Anyone A New Future

Dil_Sidhu

Senior Advisor

Knowledge is power—and online learning is making it global. From Harvard to Google, top institutions now offer affordable courses that open doors to better careers. As edtech reshapes education, discover how digital learning is revolutionizing access, opportunity, and the future of work.

Finding Friends
20 Jul 2022

Finding Friends

Gitanjali_Sriram

Head of Marketing & Communications (Jan 2021 - Dec 2023)

A brand is more than a product—it’s a living experience. From Coke Studio to global fan tribes, branded content breathes life into brands, creating authentic connections, engagement, and loyalty that go beyond mere consumption. Discover how.

Electrification In The Automotive Industry – Threats And Opportunities
15 Jul 2022

Electrification In The Automotive Industry – Threats And Opportunities

David_Sidlow

Independent Consultant

The automotive world faces its biggest shake-up since Ford: EVs surge while diesel and ICE sales plummet. Discover how OEMs and suppliers are racing to adapt, redeploy skills, and survive in a future dominated by electric and zero-emission vehicles.

Post-Purchase Experience Drives Customer Loyalty
04 Jul 2022

Post-Purchase Experience Drives Customer Loyalty

Steven_Miglieri

Regional Vice President, Enterprise Sales

Most retailers focus on the sale — but the real magic happens after. A seamless post-purchase journey turns one-time buyers into lifelong customers. From clear delivery expectations to proactive communication and easy returns, discover how to reduce WISMO calls and boost loyalty.